Download:
Radical Speed Sport Commercial Information (pdf)
Radical Speed-Sport offers the enthusiast a much needed fix
of automotive
excitement after the long winter months.
THE
DRAW
By assembling some of the finest customized vehicles in North
America, Radical
Speed-Sport literally offers something for every enthusiast. There
are over 300
classes of competition that include the complete automotive spectrum
from Hot
Rods to Imports, from Customs to Trucks, from Bracket Racers to
Motorcross. Those
who compete in the Radical Speed-Sport Custom Car and Hot Rod
Show represent
the best examples of automotive craftsmanship the sport has to
offer.
MARKET
SENSE
While the traditional automotive after market season has become
crowded with
opportunities, Radical Speed-Sport stands out among potential
marketing
opportunities because of its timing and solid performance, year
after year.
ONE-ON-ONE
Participation in Radical Speed-Sport provides your company a One-On-One
interactive
opportunity to achieve the following marketing objectives...
Increase brand awareness
and loyalty
Reinforce brand and
image
Demonstrate affinity
with customers
Drive retail floor
traffic
Stimulate product sales
On-Site merchandising
Reinforce brand / product
positioning
Showcase brand / product
positioning
A MAGNETIC ATTRACTION
By the time the 36th Annual CASTROL RADICAL SPEED SPORT opens
its doors on April 23rd,
the areas hot rods and classics are ready for the competition.
While the cars, trucks and
bikes comfortably wait for warmer weather; their owners cant
resist the draw of the
CASTROL RADICAL SPEED SPORT.
OVER
25,000 VISITORS
For 2010 the tradition continues as the CASTROL RADICAL SPEED
SPORT host Noth Americas
best examples of automotive machinery over 300 entries
are expected. As in past years,
attendance is anticipated to top 25,000 enthusiasts, many of who
are shopping for parts, accessories
or wearables to augment their hobby, interest or obsession.
A
FULL SPECTRUM OF DISPLAYS
Alongside the owners of specialty and competition vehicles will
be an ever-growing number of
dealers and product displays. These displays attract show-goers
who may be customizing or
acccessorizing their daily ride or people who just want a glimpse
of the areas hottest metal. In
short, the 36th Annual CASTROL RADICAL SPEED SPORT attracts prospects
interested in a wide
variety of products and services.
PROFIT
CENTRE
A value-added benefit - sell at the show and turn your display
into a profit centre. By reserving
exhibit space, youll have the chance to sell directly to
a highly targeted audience ready to buy.
In addition:
Increase the awareness of your products and/or services
Attract new customers
Distribute sales literature and product information
Re-direct prospects to your store-front location
YOUR
AUDIENCE
79% male
60% are age 18 49
21% purchase after market products
85% perform their own routine vehicle maintenance
72% prefer brand name products
Loyal market
Attendees represent a significant market for replacement
parts and accessories
BOOTH
RENTAL
Booth pricing is an economical $ 450.00 + HST per 10 x 10
booth
CONTACT
Greg Turner
P.O. Box 1394
Moncton, NB E1C 8T6
Phone: (506) 386-1200
Email: gregturner@rogers.com